I’m responsible for choosing which phones we sell in our contract range, deciding how each one should be promoted in our stores, and making sure all new phones launch as effectively as possible. This means I spend most of my time analysing our sales figures, meeting with suppliers and negotiating prices and marketing funds. The thing I like most is the variation – every day is different, I get to travel a lot and I work with a wide variety of people.

Phones 4u offers me the chance to grow new skills every day, helping me to develop my career. My role challenges me all the time and this means I’m always learning new things. As the business is constantly evolving it’s great to know that, while I enjoy my role at the moment, there’s always the chance that there’ll be another avenue of opportunity just around the corner!